I’m a performance coach, mindset therapist, corporate leader and motorsport competitor who understands first-hand what it takes to perform under pressure.
I help high achievers shift the needle in sport, business, life.
Having overcome significant personal challenges, including addiction, I’ve turned my experience into a mission to help other high achievers move beyond the beliefs, habits and mental barriers holding them back. My approach is direct, practical and highly personalised, combining science-backed mindset techniques with performance coaching to create meaningful, lasting change.
I work with athletes, business leaders and ambitious individuals who know they are capable of more but need support to sharpen their focus, build confidence and perform consistently. Whether someone is dealing with performance anxiety, self-doubt, stress or a loss of momentum, I help them identify what is happening beneath the surface and develop a stronger, more resilient mindset.
Based in East Auckland, I work with clients face to face and online throughout New Zealand. Outside my coaching work, I’m a passionate motorsport competitor, petrolhead and animal lover with three cats.
Accelerate Peak Performance helps athletes, business leaders and high achievers strengthen their mindset and perform at their best in sport, business and everyday life.
Led by performance coach and mindset therapist Ali Burns, the East Auckland practice combines performance coaching, hypnotherapy, Rapid Transformational Therapy techniques and breathwork. Rather than focusing only on surface-level symptoms, Ali helps clients identify the underlying beliefs and mental patterns affecting their confidence, focus, resilience and results.
Programmes are tailored to each client and may support them with performance anxiety, mental blocks, stress management, motivation, self-belief, concentration and recovery from setbacks. Services are available for junior and adult athletes, professional competitors, coaches, teams, business owners, corporate leaders and individuals seeking a personal mindset reset.
Accelerate Peak Performance offers introductory programmes, ongoing six and twelve-month coaching, bespoke professional athlete packages, corporate workshops, conference sessions and wellbeing programmes. Sessions are available face to face in Howick or online throughout New Zealand, with additional phone support included in selected programmes.
The goal is to help clients think clearly, respond more effectively under pressure and develop the mindset required to achieve lasting, measurable progress.
Performance coaching can help with challenges such as self-doubt, performance anxiety, loss of motivation, difficulty focusing, limiting beliefs and recovering mentally from setbacks. Ali tailors her approach to each client’s goals and the barriers that may be preventing them from progressing.
Ali combines performance coaching with science-backed mindset strategies and therapies, including hypnotherapy and Rapid Transformational Therapy techniques. These methods are designed to uncover underlying mental barriers, replace unhelpful thought patterns and create lasting behavioural change.
No. Ali works with people at different stages of their sporting or professional journey. Sports mindset coaching and hypnotherapy can support anyone who wants to improve their mental game, from junior and recreational athletes through to professional competitors.
I also work with business owners and CEOs to help them reach peak performance at work and in life.
The number of sessions depends on your goals, circumstances and the type of support you need. Some clients notice meaningful changes within a few sessions, while others benefit from a longer coaching programme that provides ongoing accountability and development
Ali is based in Howick, East Auckland, and works with local clients face to face. Online sessions are also available, making Accelerate Peak Performance accessible to clients throughout New Zealand.
